First ‘true’ Social Media SmartPhone: HTC Wildfire

The massive growth of social media over the past 10 years has brought about a new generation of mobile technology as more and more consumers demand to keep in touch on the go.

Apple’s iPhone has proved to be a phenomenon in the telecoms market and the recent Palm Pre, both of which are transforming the way we stay in touch in our personal and professional lives.

But with so many different forms of communication, including phone, email and hundreds of social media networks, it can become overwhelming when trying to keep updated.

There could be an answer with the world’s first ‘true’ social media Smartphone set to launch onto the market.

Called the HTC Wildfire, it follows in the footsteps of the successful HTC Desire model and provides users with the HTC Sense experience, integrating the most popular social media networks across the web.

“Today’s social networks provide an essential forum for friendship with more than 400 million users – many of whom are young adults – actively sharing their lives with their friends through Facebook,” said Florian Seiche, Vice President of HTC EMEA. “HTC Wildfire makes the HTC Sense experience available to young mobile users for the first time. It brings all your communications into one place, whether it’s through Facebook, Twitter, text messages, images or email, ensuring that you are never far away from the conversation and always close to your friends.”

But what does this mean for business? Well if you’re a company that moves with the times, you’ll have undoubtedly added social media to your marketing strategy. Your company will probably be on Facebook and Twitter and you might do most of your business through social networking, more so than using traditional communication channels.

You’ll want to keep constantly updated with everything that’s happening online. So a new social media Smartphone has everything you need at your fingertips, making life a whole lot easier for you and your team.

HTC Wildfire helps you stay connected through HTC Sense, a user experience focused on putting people at the centre by making phones work in a more simple and natural way. It has a HTC Friend Stream application which seamlessly gathers and displays content from social networks like Facebook, Twitter and Flickr into one organised stream of updates. The HTC Wildfire allows you to stay up to date with posts, comments, alerts and photos wherever you are.

What’s more, each contact viewed in HTC Wildfire’s address book includes a thread of recent communications with that person, including when you last spoke, recent text messages and emails, and social network updates.

Thanks to a new app sharing widget, HTC Wildfire enables you to recommend an application by email, text message or over social networks.

So what’s the Qualitel verdict? In terms of social media integration, the HTC Wildfire certainly packs a punch and is set to become a market leader when it launches in Europe later this year.

If you’d like advice or information on the best mobile products and services for your business, call Qualitel free on 08000 407 941. Our experts can provide expert guidance as well as save you money.

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